QUALITATIVE RESEARCH
From focus groups to shop-alongs, I moderate qualitative research and synthesize the findings into actionable insights.
GO-TO-MARKET PLANNING
When it’s time to tell the world what you’ve been working on, we map out the calendar and prepare all parties for launch.
BRAND STRATEGY AND POSITIONING
Based on your objectives, competition, and audience, we define your brand through a series of collaborative workshops.
SALES ENABLEMENT
Sales teams need tools to persuade customers. I write content like pitch decks and one sheets, then train teams to use them effectively.
CORE NARRATIVE DEVELOPMENT
A disjointed team is slow. Get everyone sharing the same story with a clear narrative that lives across channels and moments.
PRESENTATION STORYTELLING
Whether internal or external, a compelling story captures audiences and leads to action. I help presenters write and prepare for keynote moments.
“A problem well stated is a problem half-solved.”